FC Barcelona launches new kit with Karol G

FC Barcelona has announced a new kit designed in collaboration with Karol G.

The Colombian singer revealed she had teamed up with FC Barca and Spotify to design the shirts on her social media in an Instagram reel. In a video featuring players such as Lucy Bronze and Salma Paralluelo, the team’s signature navy and maroon shirt now bears Karol G’s signature spiked-heart logo on its front.

Players wore the shirts in the women’s football game against Villarreal on Saturday (April 13). The men’s team will also wear the limited-edition shirts in the Clásico game on the 21st.

The video also revealed Karol G has designed some special, limited-edition merch for her fans bearing the ‘KC Barca’ name, with player Lamine Yamal wearing her pastel pink hoodie with her logo on the chest.

Karol G says about the collaboration: “The heart symbol represents what became ‘Bichota’ style, a moment in my life where I found strength, resilience and support. Thanks to Spotify and FC Barcelona, seeing it on the front of a shirt that inspires so much of that same energy is truly meaningful.”

The FC Barca shirts can be purchased here; Karol G’s limited-edition merch can be found here.

Previously, artists such as The Rolling Stones have released shirts with the Catalan football team. The legendary band designed the kit to celebrate the release of their latest album ‘Hackney Diamonds‘, which dropped in October last year.

“We’re huge football fans and honoured that Spotify have brought our Tongue and Lips logo to grace the FC Barcelona shirt to celebrate the release of the Stones’ new ‘Hackney Diamonds’ album,” the band said of the kit (via Goal).

“We’ll be cheering on the players on the pitch as well as fans around the world who will be tuning in to watch this iconic match.”

In 2022, FC Barca also teamed up with Drake for a special OVO Sound shirt, to celebrate the rapper becoming the first artist to reach 50billion streams on Spotify.

In other news, Karol G will be touring the UK/EU this year. She will be touring her newest album ‘Mañana Será Bonito (Bichota Season)’, which dropped last August. Tickets can be found here; the full list of dates are as follows:

Karol G’s 2024 UK and Europe tour dates are:

JUNE
8 – Hallenstadion, Zurich (Switzerland)
11- Lanxess Arena, Cologne (Germany)
14 – Ziggo Dome, Amsterdam (Netherlands)
18- O2 Arena, London (UK)
22 – Accor Arena, Paris (France)
25 – Mediolanum Forum, Milan (Italy)
29 – Sportpalais, Antwerp (Belgium)

JULY
2 – Mercedes Benz Arena, Berlin (Germany)
7 – Altice Arena, Lisbon (Portugal)
20 – Estadio Santiago Bernabeu, Madrid (Spain)